Is new media a replacement for traditional English studies?

A colleague of mine who teaches English posted this video on his blog. I enjoy it immensely and think it applies to the discussion of media studies, culture, and the convergence of legacy media into new digital media and the ongoing struggle between depth and breadth of knowledge as we expand our command of technology and see English departments blending in with Communications departments. Where I teach, digital photography and video production has found its way into English classes and traditional composition is being taught in our photography and video courses.

While the representation of Nazi's is a little harsh the irony is worth it. I wonder what Walter Benjamin would think...